Marketing Insight

Provides an insight into marketing and the industry.


The Human Factor of Sales & Marketing

If you have been in business for some time you will know how important it is to build relationships. The more you know about the basics of human nature, the easier it is to build relationships and begin to understand why people buy. Below I have assimilated 4 basic facts […]

Relationship Building

news-and-views

“Thank You” – It’s Just Good Manners

As a busy person it’s so easy to get caught up in our day-to-day business in chasing our tail that we forget to maintain, practice and employ the simple basics of life and human interaction that are so fundamentally important to each and every one of us. The simple task […]


The Attitude of Gratitude

We are told that business is all about giving, and the more we give the more we receive. Well that’s the theory; however business is all about give and take. In return for remuneration we give products, services, advice and time, and then we do the same in reverse to […]

Thank You Chocolate

Coggs

Promotional Products Work: Did you know…


Networking 101

Networking 101 – How do you filter Prospects from Suspects?

The Sales and Marketing landscape has changed drastically in the past few years with the growth of Digital and Social Media. Therefore the time has come for you to look at your existing new business acquisition strategy and brush up or improve your existing networking skills. In the coming weeks we […]


Promotional Products Work: Research has found senior marketers have increased spend on Promotional Products

Coggs

Coggs

Promotional Products Work: 88% of Senior Managers have at least one on their desk.


Why Promotional Products Work

Marketing is a hard beast to crack, regardless of which industry you work in, and especially for small businesses. Recent research has suggested that unless brands are willing and able to invest their money in more memorable means of communicating their message, they could be completely wasting their marketing budgets […]

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